Hip Hop Event Elementz Launches London 26th April 2012 – Media Coverage

New club night Elementz launches at The Rhythm Factory, 16 – 18 Whitechapel Road, London E1 1EW on Thursday 26th April 2012 from 8pm – 3am

The event will celebrate the classic 4 elements of hip hop, MC’s, DJ Turntablism, Bboys / BGirls and Graffiti to full effect. In the true traditions of hip hop culture, we are showcasing a mix of established names from the scene with new upcoming talent

The full line up on our first night is as follows:

ROOM 1

DJ SETS FROM
DJ Sarah Love (resident), DJ 279 (Choice FM), DJ Mr Thing (Scratch Perverts) DJ Snips (Livin Proof)

LIVE PERFORMANCES BY
Caxton Press, Genesis Elijah, Naba Napalm, Ether L Banks

HOSTED BY
Mystro

ROOM 2

Live graffiti provided by FDC, Open Mic Session, bboy / bgirl battle with £100 cash prize hosted by DJ Snuff (End of the Weak / Speaker’s Corner) and DJ Johny Garcia

The night will be filmed exclusively by The Hip Hop Chronicle covering all aspects of the night for later broadcast

We appreciate the extensive coverage and support we’ve already had from the media from both the UK and United States for this event, including The 9 Elements, The Hip Hop Diaries, 808 Crate, Broken Culture, Data Transmission, Guestlist, Hip Hop Life and Times, Hip Hop Kings, Hip Hop Mafia, Kix Magazine, Music She Wrote, Urban Vault and many more. Thanks also to all the artists and djs themselves who have been helping spread word around for what should be an absolutely massive night

These events will only take place every 3 months, so if you’re in London or the surrounding area and you’re into hip hop, you don’t want to miss this.

Also thanks to Oakland’s legendary Souls of Mischief who gave us a drop for the night as part of the video promotion for the launch night

Admission is £8.00 on the door throughout the night. This is an 18 and over event and the venue’s dress code policy is casual, just no tracksuits folks !

You can also buy tickets in advance via TICKET WEB for £7.00 HERE

Nearest tube is Aldgate East, Buses 25 205 254 N106 N253

For more information call The Rhythm Factory on 0207 375 3774, email info.elementzuk@gmail.com, check the Facebook page www.facebook.com/elementzuk For those with twitter, connect with @ElementzUK or of course check in with the regular site www.elementzuk.wordpress.com and check the various pages which feature the different performing artists and djs.

100% Hip Hop

Elementz Team

New Video Interview With Elementz Resident DJ Sarah Love

Resident Dj for the new Elementz club night representing the 4 elements of hip hop at Rhythm Factory on Thursday 26th April 2012 is Sarah Love.

Footsoldier of London’s renowned Kung Fu nights, ex MTV Base and BBC 1 Xtra presenter, Sarah was the official tour dj for Aloe Blacc’s UK dates in December 2011, and she returned recently from a month long series of dates in Australia.

She gave this mini video interview prior to performing at Rich Mix in London last week, and talks about what she’s been up to recently her plans for the year ahead.

The full line up for the launch night is as follows:

ROOM 1

DJ Sets by Sarah Love, DJ 279 (Choice FM), DJ Mr Thing (Scratch Perverts / DMC Champion), DJ Snips (Livin Proof) & live performances by Caxton Press, Genesis Elijah, Ether L Banks, Naba Napalm, hosted by Mystro

ROOM 2

Live graff, open mic, and boy / b-girl battle hosted by DJ Snuff (End of the Weak / Speaker’s Corner) with DJ Johny Garcia.

There is a competition live now for b-boys and b-girls to perform at the event, the winner receiving a cash prize and will be interviewed by Elementz associate The hip Hop Chronicle.

HOW TO ENTER B-BOY / B-GIRL COMPETITON

Entrants should send a video of them performing – usually a Youtube link – by uploading it to the Facebook page www.facebook.com/elementzuk or sending it to info.elementzuk@gmail.com or tweeting the link to @ElementzUK We dont expect it to be a major production standard film, we’re more interested in the skills. So it can be off a phone, camera, whatever. Only one video per entrant, and make sure you include your contact details in an email to us.

If youre interested in entering the competition but its impossible for you to get any filmed footage, drop us a message to info.elementzuk@gmail.com with all your details, and we’ll get back to you

Closing date for the competition is 19th April.

Full details about the competition can be viewed HERE

ELEMENTZ – THURSDAY 26th April 2012
The Rhythm Factory 16 – 18 Whitechapel Road, London E1 1EW
Nearest Tube is Aldgate East / Buses 25 – 205 – 254 – N106 – N253
Doors Open at 8pm. Night ends 3am
Dress code is casual but no tracksuits. 18 & over event
£8.00 on the door. Tickets available in advance from TicketWeb for £7.00 HERE

VIDEO : NEW DJ SARAH LOVE INTERVIEW

VIDEO : SOULS OF MISCHIEF PEAK ON ELEMENTZ LAUNCH

Live Graff at Elementz 26th April

London’s FDC will be showcasing some live graff at the launch of Elementz in Room 2 on 26th April at Rhythm Factory.

He’ll be producing some exclusive new designs on canvass and these will be available for sale on the night.

As the name suggest, the event represents all the classic elements of hip hop culture, providing a platform for talented artists in all the disciplines to shine.

Graff artists have made a major impact over the decades from album cover and hip hop clothing designs, through to the official current London Olympics logo. Our own logo was designed by The DR1NE. A highly skilled art form in its own right and worthy of its place on 26th April, where FDC will be joined in Room 2 by DJ Snuff, DJ Johny Garcia, a b-boy battle and open mic session.

Meanwhile in Room 1 there will be dj sets by Sarah Love, 279, Mr Thing, Snips, and performances by Caxton Press, Genesis Elijah, Ether L Banks, Naba Napalm, all hosted by Mystro.

You can see examples of FDC’s work in our Graffiti page HERE

Rhythm Factory is located at 16 Whitechapel Road, E1 1EW, nearest tube is Aldgate East. The night starts at 8pm, ends 3am. Tickets on the door at £8, although can be bought in advance via TicketWeb for £7 HERE

This is the viral video promoting the night, with all details regarding performers, location, tickets and more. Introduced by Souls of Mischief on the last day of their UK tour.

All further information can be found at the following

www.elementzuk.wordpress.com
www.facebook.com/ElementzUK
Twitter @ElementzUK

ELEMENTZ TEAM

Video – Souls of Mischief Shout Out To Elementz & Full Line Up

Just before their last March 2012 UK date in Glasgow, Souls of Mischief were smuggled down a secret side street where they gave this video shout out to the new Elementz club night launching on 26th April at The Rhythm Factory, 16 – 18 Whitechapel Road, London E1 1EW

Reppin the 4 elements to full effect, this new quarterly event kicks off at 8pm with the following line up

ROOM 1

DJ Sets from DJ Sarah Love, DJ 279, DJ Mr Thing & DJ Snips

Live performances by Caxton Press, Genesis Elijah, Ether L Banks, Naba Napalm

Hosted by Mystro

ROOM 2

B-boy battle, live graff, open mic & more all hosted by DJ Snuff with DJ Johny Garcia

The night finishes at 3am, and tickets are available in advance online via ticketweb for £7.00, on the door £8.00 throughout. Nearest tube to The Rhythm Factory is Aldgate East

Elementz is presented by Urbanelite PR and Blitz UK Promotions in association with The Hip Hop Chronicle who will be taking exclusive filmed footage of the night

All details about the night are at www.elementzuk.wordpress.com www.facebook.com/elementzuk and there is also a twitter account @ElementzUK

There are examples of all the artists’ videos, tracks and more on our site’s various pages.

Performers on Twitter

@DJSarahLove @DJ279 @DJMrThing @DJSnips @DJSnuffOne
@Caxton Press @GenesisElijah @Ether_L_Banks @Mystrogen

Thanks to Tajai, Opio & Phes for the drop. They were playing Glasgow on the Wednesday night, flew out early Thursday morning so they could play SXSW in Austin Texas on Thursday evening. They all have solo projects out at the moment and you can check all of Hiero’s releases at www.hieroglyphics.com

ELEMENTZ TEAM